Many of the tech-related topics start to be translated into funds, success, and the number of users. But have you thought about the bigger purpose of technology? Through the years, it has started to be so present in our lives that it has changed the way we do things, the way we look at things, the way we connect or disconnect.
Though Techsylvania is also the scene to showcase the successful cases of tech products or services in terms of funds or number of users, it is also the scene to showcase what technology can do to create a better environment for all of us to live in.
We have tackled various topics — from how to make the best out of tech to how to get more connected through it. Our first stop is at Notes Team, Community, Growth, Cities with Di Ann from Waze.
Waze is an example that has had an impact on our culture and it has changed the way we look at things (at least from inside our car). But how has this product become so successful? And did it have a glorious outburst from the start?
Well, Di Ann confessed that it certainly wasn’t the case at the beginning, but the thing that kept her and her colleagues going was the fact that they believed in their vision and saw real engagement from their public, even though it was very narrow. Even though, while diving deeper into the market with this product, the inconveniences were unpredictable, users started to be an active part of Waze. Technology and society have to work hand in hand for both of them to bring out their best.
Waze is also an example of how we are shaping and influencing cultures with the companies we’re building.
“Technology has a beautiful opportunity right now to influence our cities in a way that allows each culture to flourish in its own way — it doesn’t have to be the same everywhere.”
Technology has even the power to fight issues like corruption, even though the facts gathered in such cases are usually offline. So how can we use it?
Luke Mawbey from ComplyAdvantage drew an explicit method of doing this: not only the people who are involved in fraud are important to solve a case, but also their friends, their family, their environment, whoever they might be collaborating with to receive illicit funds. Looking closer, all this information is actually in the public domain and using technology, there can be created a system to get at the root of the problem.
It is most important for banks and financial institutions to have access to this kind of information in a quick way every time they onboard a customer and every time they process a payment. You can discover all the details about this process by hitting play 👇
And last but not least, technology outlines the best out of our world if we connect it the right way. We live in an era where we speak an international language and can get easily connected, but there can still be done improvements in matters of creating better ecosystems or knowledge bridges.
Thus, we challenged this topic during a panel with Joshua Burke — Commercial Attache Embassy, Peter Gersak — CTO South East Europe at IBM, Fred Boulanger — CEO at Macadamian and Lucas Roh — Founder & CEO of Bigstep, who shared some of their wisdom and reflected on creating digital Transatlantic bridges.
Technology has the greatest impact when it is used to improve the way we live. Start to think of the community you live in and how you can shape a new culture, and the results will be more significant ⚡
