In a world where technology is redefining the standards of consumer engagement every day, Smaranda Teleabă is leading L’Oréal Romania on its journey to becoming the ultimate pioneer in Beauty Tech. As Chief Digital & Marketing Officer, she transforms data into interactive experiences and drives innovation through augmented reality (AR) and artificial intelligence applied to the beauty industry.

Her mission is simple yet ambitious: to create a beauty experience that moves the world, personalized for every Romanian consumer through digital excellence.

Beyond the Stage – Social Profiles