Jonathan Oakes
VP Product & Design
As VP of Product Management and UX for Google’s Fitbit Business Unit, Jonathan is responsible for defining the product roadmap and user experiences that deliver on Fitbit’s vision: to help everyone in the world become healthier. Jonathan joined Fitbit in 2016, where he led Fitbit’s entry into the smartwatch category, drove new health features like ECG and Sleep Score, and launched Fitbit Premium.
Previously he launched 12 products while leading Product Management at Amazon for the Kindle eReader and Fire Tablet product lines, spanning both hardware and software. He also held multiple product management and business leadership positions at Hewlett-Packard and Palm Computing.
Earlier in his career, he founded and ran ThinAirApps, an early pioneer in mobile software applications which he sold to Palm Computing in 2001. Jonathan has a BA in American Studies from Skidmore College and an MBA from Harvard Business School.

Jonathan Oakes
VP Product & Design

As VP of Product Management and UX for Google’s Fitbit Business Unit, Jonathan is responsible for defining the product roadmap and user experiences that deliver on Fitbit’s vision: to help everyone in the world become healthier. Jonathan joined Fitbit in 2016, where he led Fitbit’s entry into the smartwatch category, drove new health features like ECG and Sleep Score, and launched Fitbit Premium.
Previously he launched 12 products while leading Product Management at Amazon for the Kindle eReader and Fire Tablet product lines, spanning both hardware and software. He also held multiple product management and business leadership positions at Hewlett-Packard and Palm Computing.
Earlier in his career, he founded and ran ThinAirApps, an early pioneer in mobile software applications which he sold to Palm Computing in 2001. Jonathan has a BA in American Studies from Skidmore College and an MBA from Harvard Business School.
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